Hi, I’m Onur, the marketer behind Simple Matters.

For the past two decades, I’ve led digital marketing for Asia at American Express and Mastercard, produced digital work for global brands at R/GA, build and grew an e-commerce startup in Singapore and founded a digital agency in Istanbul, Turkey.

Now with Simple Matters, I share the lessons I learned on how to build great brands and grow sustainably. Connect with me on Twitter or LinkedIn.


I occasionally write about marketing and tech. Read the articles here.


During the pandemic, I co-hosted the startup growth podcast Strategy & Sourdough.. Each episode explores how startups can achieve profitable growth and build lasting brands.


I work with founders and marketers to help them grow their business. Learn more.